Facts on Pesticide Allegations in India
100%
Safe
100%
Refreshing
Dear
Coca-Cola Consumer,
All
our products in India are safe, and meet all Indian as well
as international standards.
PRODUCT
TESTS ARE APPROVED BY RECOGNISED LABORATORIES
Tests
are conducted regularly at an independent national and international
laboratories such as VIMTA (Hyderabad) for Product Water /
Sugar Syrup/ Packaged Drinking Water, MWH Laboratories
(California, USA) for Packaged Drinking Water and CSL, a
world-leading UK government laboratory in London for
finished beverages. These are amongst the few laboratories in the
world which have the required ISO/IEC 17025 accreditation for
pesticide residues testing. The tests conducted reveal that our
products meet with all Indian and international applicable standards
including those being considered by the regulators in India.
STRINGENT
QUALITY STANDARDS
Soft
drinks are primarily made up of sugar, water, flavours and
flavourings.
WATER
[complies with stringent BIS specifications]
Water
used in the manufacture of all Coca-Cola products undergo a rigorous
multiple barrier filtration process to eliminate pesticide residues,
other organic and inorganic impurities that are normally present in
water. This process is endorsed by the World Heath Organization
(WHO) and ensures that the water used (1) meets the
specifications prescribed by the PFA, and (2) meets the BIS
standard for Packaged Drinking Water viz., IS 14543:2004. The BIS
standard for pesticide residues is similar to the world's most
stringent standards, viz., that of the European Union.
SUGAR
[processed to make it Safe]
The
sugar used in all Coca-Cola products is obtained from sugar mills
specially selected after meticulous screening. At Coca-Cola in India,
the sugar is put through a specially developed 'Hot Carbon
Treatment process' which ensures that the sugar syrup is
safe in all aspects.
FLAVOURS
AND FLAVOURINGS (governed by PFA and FEMA safety specifications)
The
flavours used in our products meet all safety specifications as
required by FEMA (Flavour and Extract Manufacturers Association). All
food additives in the flavours and flavourings have been approved for
use by the Central Committee for Food Standards (CCFS) of the
Government of India, and are based on standards recommended by the
Joint FAO / WHO Expert Committee.
But,
Seeing is Believing, and you, our esteemed consumers,
are most welcome to call us at 0124-2348617/8* or e-mail us at
indiahelpline@apac.ko.com and we'll be delighted to offer you a
guided tour of our world class facilities so that you can get a first
hand understanding of what goes into the making of your favourite
beverages.
Delivering
our promise on your trust ...as always.